I pass this sign a lot when driving to work in the morning, and it never fails to crack me up how Kim Bon Jun is posed in this picture. (I assume that's who the model is, the owner of the company.) Forgive the poor photography, I was driving at the time. However, Kim Bon Jun is not pointing at something, instead he's raising his fist in might at the viewer - "I am KIM BON JUN! Fear me!"

I particularly like that "SIGN" is singular, not plural. May be a cultural difference, but it seems funnier a sign to be labelled "SIGN".  Far more abstract and surreal in my mind.